Bangkok, Thailand – October 23, 2024 – Nielsen, a global leader in audience measurement, data and analytics, has today announced the expansion of YouTube Connected TV (CTV) ads measurement to now ...

New Delhi, India – October 21, 2024 – Nielsen, a global leader in audience measurement, data and analytics, has today announced the expansion of YouTube Connected TV (CTV) ads measurement to now ...

ESPN and ESPN2 each deliver monthly increases over 100% to help drive Disney.

During June, streaming audiences in Mexico increased by 1.4 percentage points compared to the previous month, accounting for 19% of TV viewing time. In addition, Netflix increased by 1.1 share points.

In September, audiences in Mexico decreased their streaming usage by 1 point compared to the previous month, accounting for ...

Nielsen collaborated with Climate Central, a policy-neutral non-profit climate science organization, to assess the presence of accurate and informative climate reporting in local media to engage ...

A Nielsen colaborou com a Climate Central, uma organização de ciência climática sem fins lucrativos e neutra em termos de políticas, para avaliar a presença de reportagens climáticas precisas e ...

Trotz der zunehmenden Besorgnis der Öffentlichkeit über den Zusammenhang zwischen Klimawandel und extremen Wetterereignissen geben nur 28 % der US-Bürger an, mindestens einmal pro Woche in den Medien ...

Nielsen berkolaborasi dengan Climate Central, sebuah organisasi nirlaba yang netral dalam bidang ilmu iklim, untuk menilai keberadaan pelaporan iklim yang akurat dan informatif di media lokal untuk ...

Descubra as tendências americanas de mídia e publicidade antes da eleição presidencial de 2024 em nosso novo centro de dados.

2024年の大統領選挙に向けたアメリカのメディアと広告のトレンドを、新しいデータハブでご覧ください。 断片化された世界におけるROIの最大化 世界中のマーケティング担当者がどのように ...

미디어 업계는 고급 오디언스 타겟팅을 구현하는 데 있어 몇 가지 장애물에 직면해 있습니다. FOX의 최고 연구 및 분석 책임자인 마이나크 마줌다르가 현재 직면한 문제점에 대한 생각을 ...