Starbucks Reports a Slide in Sales and Traffic
Starbucks has been under pressure for awhile. Following two quarters of consecutive declines in sales and a stock price that dropped nearly 30 percent in six months, the board of directors decided this summer to abruptly replace its then-chief executive, Laxman Narasimhan.
The Seattle coffee giant on Tuesday reported weaker-than-expected sales in its fiscal fourth quarter, which ended Sept. 29.
Starbucks' new CEO Brian Niccol has his work cut out for him.Tasked with reassuring investors that the company's coffee shops ...
CEO Niccol took over on Sept. 9 at a time when the coffee chain struggled with tackling weakness in two top markets, the US ...
Baristas complain about what they say are chronic understaffing and poor pay and benefits, and their inability to easily ban ...
The Asian coffee market was largely untapped when Starbucks first entered China 20 years ago. But it is suddenly ...
The new CEO of Starbucks has promised to simplify its “overly complex” menu and pricing after another slump in sales. Brian ...
To that end, Starbucks recently announced that it's acquiring two new coffee farms in Guatemala and Costa Rica. It plans to ...
Starbucks is partnering with the entertainment company to celebrate the new film with drinks and merchandise inspired by the ...
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