Starbucks taps former Chipotle executive

Starbucks hires former Chipotle exec amid plan to turn company around
Starbucks CEO Brian Niccol has hired a familiar face to lead the company's global branding efforts. Niccol, the former head of Chipotle, is naming Tressie Lieberman, a marketing executive from his old employer, as the Seattle-based coffee company's first chief global brand officer. She starts Nov. 4.
Starbucks appoints ex-Chipotle exec as first global chief brand officer
Tressie Lieberman joins the coffee chain as part of new CEO Brian Niccol’s marketing overhaul, which also includes a recent agency appointment.
Starbucks Hires Chipotle Alum as New Global Chief Brand Officer
A few months after joining Starbucks as its new CEO, Brian Niccol has brought his first Chipotle alum over to the new executive team, according to reports from Yahoo and others. Tressie Lieberman worked alongside Niccol from 2018 to 2023,
Starbucks new CEO hires fellow Chipotle exec. to lead branding
Starbucks (SBUX) appoints Tressie Lieberman, a former Chipotle (CMG) executive, as chief brand officer under new CEO Brian Niccol. Read more here.
Starbucks new CEO taps fellow Chipotle alum for top marketing role
Starbucks on Tuesday announced it hired food marketing veteran Tressie Lieberman to take its top marketing job, the latest in a spate of executive reshuffling by new CEO Brian Niccol.
Starbucks taps former Chipotle executive as global chief brand officer
In his first week on the job, CEO Brian Niccol said improving the company's branding was one of his four priorities to turn around the U.S. business.
Investopedia1h
Starbucks Price Levels to Watch as Stock Drops After Company Suspends Outlook
as new CEO Brian Niccol starts implementing a turnaround strategy. Niccol, who joined Starbucks in August after serving ...
2 Reasons to Add Chipotle Stock to Your Radar
The company grew at a decent pace, profits were strong, and its stock price had more than tripled in the last five years.
QSR magazine22h
Chipotle to Streamline Hiring Process with New AI Platform
Chipotle announced Tuesday that it will use a new AI hiring platform to support accelerating growth nationwide. The fast ...
Starbucks new CEO Brian Niccol to cut back on discounts and coffee promotions
Brian Niccol ordered his deputies to quietly reduce the plethora of discounts that were introduced to lure back ...
1 Reason Chipotle Mexican Grill Stock Is Flashing a Giant Buy Signal Right Now
Chipotle Mexican Grill (NYSE: CMG) investors have been on edge since the announcement of the departure of powerhouse CEO ...
restauranttechnologynews4d
Chipotle Invests in AI-Powered Supply Chain Platform Lumachain
Chipotle Mexican Grill is taking a significant step towards enhancing its supply chain transparency and efficiency with a ...
Starbucks quarterly shocker reveals big challenges for new CEO
Starbucks's (SBUX) new CEO Brian Niccol — who has been hailed as the savior of Chipotle (CMG) — has his work cut out for him ...
QSR magazine2d
Tressie Lieberman to Help ‘Reintroduce Starbucks to the World’
Just as he did in his early tenure with Chipotle, when he referred to the brand as “invisible,” new CEO Brian Niccol wants to ...