Skims wants to be the new Nike. Brand experts say that's a pipe dream.
Skims CEO Jens Grede sees parallels between Skims and 1990s Nike, citing cultural influence Experts remain skeptical about ...
Why Nike’s New Everyday Sneaker Already Looks Like a Modern Classic
In a way, Nike’s latest everyday sneaker, called the C1ty, takes its own stroll down memory lane. But instead of straight-up ...
New Nike Zoom Fly 6 The Brand’s ‘Super Trainer’
The new model was designed in conjunction with Eliud Kipchoge, who tested the shoe on asphalt and dirt roads in Kenya ...
3 Reasons to Buy Nike Stock Like There's No Tomorrow
On Oct. 14, Nike brought in Elliott Hill to be its new CEO, taking over for John Donahoe. Hill, who worked at Nike for 32 ...
Prediction: This Will Be Nike's Next Big Move
According to reports, Nike's rank and file audibly cheered the news when it was announced, a reflection of both frustration ...
Celtics' Jaylen Brown Says Kobe Bryant Inspired Him to Create New '741' Shoe, Brand
Boston Celtics star Jaylen Brown cited Kobe Bryant as helping to inspire him to launch his "741" performance apparel brand. "A lot of the reason why I ...
New Nike boss could consider becoming Big Sneaker
Nike boss Elliott Hill might want to lace up his deal boots. The incoming chief executive took the top seat at the $126 ...
Apple CEO Tim Cook continues to kick it with Nike almost 20 years later
Apple CEO Tim Cook has been on Nike's board for almost 20 years, and now he has to help guide the major sports brand through ...
Liverpool agree record Adidas kit deal as Premier League giants ditch Nike
Adidas are making big moves and Liverpool will join Manchester United in signing a long-term deal with the sports brand ...