Nike and major sports leagues have a long history of working together, which continues to bond them to this day. Nike first ...

Boston Celtics star Jaylen Brown wasn't selected to suit up for Team USA in the 2024 Paris Olympics this past summer. Still, ...

Elliott Hill, who assumed control of Nike on Oct. 14, spoke during a basketball-centered event at the brand's New York City ...

Rutgers basketball stars Ace Bailey and Dylan Harper have been wearing Nike sneakers all fall. Will the rest of the athletic ...

Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and ...

Jaylen Brown called out Nike earlier this year after he wasn't selected to represent USA Basketball at the 2024 Olympics.

In 2028, if I have to sign to Nike to increase my likelihood of playing USA basketball, I’ll pass. I think the essence—you ...

Nike has always been more than a league sponsor — we’re a strategic partner with an unwavering commitment to growing the game, alongside the NBA, WNBA and NBA G League,” Nike CEO Elliott Hill said.

Both the NBA and WNBA reportedly agreed to a 12-year contract extension with Nike that would keep the sneaker and apparel ...

The Boston Celtics, Los Angeles Lakers, and the rest of the NBA will continue to wear Nike as the two sides formally announced a new deal.

As we prepare for tip off of the 2024-25 NBA season, we ranked the best signature basketball sneakers right now.

Despite being one of the league’s original teams and making it to the WNBA Finals five times, the New York Liberty never won ...